NBA Cancels More Games: Yawn

From ESPN: As NBA players and owners wait to see who will blink first, fans are stuck staring at a blank calendar.
NBA commissioner David Stern canceled the rest of the November games Friday, saying there will not be a full NBA season "under any circumstances."
The move came about after labor negotiations broke down again when both sides refused to budge on how to split the league's revenues, the same issue that derailed talks last week.
Now, a full month of NBA games have been canceled, and Stern said there's no way of getting them back.
"We held out that joint hope together, but in light of the breakdown of talks, there will not be a full NBA season under any circumstances," he said.
"It's not practical, possible or prudent to have a full season now," added Stern, who previously canceled the first two weeks of the season.
And he repeated his warnings that the proposals might now get even harsher as the league tries to make up the hundreds of millions of dollars that will be lost as the lockout drags on.
"We're going to have to recalculate how bad the damage is," Stern said. "The next offer will reflect the extraordinary losses that are piling up now."
Just a day earlier, Stern had said he would consider it a failure if the sides didn't reach a deal in the next few days and vowed they would take "one heck of a shot" to get it done.
Instead, negotiations broke off again over the division of basketball-related income, just as they did last Thursday. Union executive director Billy Hunter said the league again insisted it had to be split 50-50, while Stern said Hunter just walked out and left rather than discuss going below 52 percent. http://espn.go.com/nba/story/_/id/7153136/nba-lockout-david-stern-announces-more-game-cancellations
Seriously, how many people care? Maybe some of the sports books in Las Vegas, but right now, with football in full swing and college basketball starting soon, not many people care.
But what really sucks, though is that a lot of the little people, so to speak, are being hurt. Vendors, security people, ushers, equipment managers etc who work during the basketball season are the ones being hurt. The players aren't unless they didn't plan ahead of time. The owners aren't being hurt. Even the fans, for the most part are not being hurt, with the exception of Jack Nicholson because he is not being shown on TV every time the Lakers play at home.
So, does anybody really care if the NBA cancels more games?