This Next Fire Brught To You By....

From Firehouse.com: Members of the Middle River Volunteer Fire Company aren't relying only on boot drives, poker tournaments and hall rentals for extra revenue.
The 46-member department in eastern Baltimore County recently sold ad space on its ladder truck and a fire engine, becoming what officials believe is the first in the county to do so. Baltimore-based Carroll Home Services will pay the department a monthly fee for the ad, and members say they'll use the money to purchase a power generator.
"We're always looking for extra income," said Lt. Bill Connelly, a 5-year member of the department.
Turning firetrucks into mobile billboards has raised concerns elsewhere. Last year, Baltimore City Councilman William "Pete" Welch drew national attention and sparked local debate when he proposed allowing the city Fire Department to sell ad space on its trucks.
Mayor Stephanie Rawlings-Blake opposed the idea, saying firetrucks were not an appropriate spot for advertisements. While the City Council adopted a resolution expressing support for Welch's proposal, no ads have been placed on city firetrucks.
In Middle River, fire company members said no one has raised objections to the deal. The company's executive board approved it unanimously this fall, Connelly said.  http://www.firehouse.com/news/11223906/middle-river-fire-trucks-sell-ad-space-to-raise-money
I can't wait for the Pahrump Valley Fire Dept. to be sponsored by the Whores R Us Brothels.