You Mean Shopping For Health Insurance Can Be Fun?

From the Denver Post:
You may have heard that shopping for health insurance under President Barack Obama's health care overhaul will be like using Travelocity or Amazon.
But many people will end up with something more mundane than online shopping, like a call to the help desk.
Struggling with a deadline crunch, some states are delaying online tools that could make it easier for consumers to find the right plan when the markets go live Oct. 1.
Ahead of open enrollment for millions of uninsured Americans, the feds and the states are investing in massive call centers.
"The description that this was going to be like Travelocity was a very simplistic way of looking at it," said Christine Ferguson, director of the Rhode Island Health Benefits Exchange. "I never bought into it."
"The bottom line is that with tight timelines, ... states have had to scale back their initial ambitions for Day One," said Paul Hencoski, leader of KPMG's government health practice, which is advising nearly 20 states. "A lot of the more sophisticated functionalities that might have been offered through the Web are being deferred to later phases."
Read more: Shopping for insurance under Obamacare likely to be mundane at first - The Denver Post http://www.denverpost.com/business/ci_23741453/shopping-insurance-under-obamacare-likely-be-mundane-at#ixzz2aKF80ZTt
First, shopping on Amazon and Travelocity is not exactly exciting, especially if you are like many Americans, who don't know how to use these kind of web sites, or better yet, a computer.
And unless you have something written write in front of you, a call center is not going to help.
And what about the illiterate? 
What are they going to do if they cannot read all the information about ObamaCare?
More ObamaCare disaster.
And insurance shopping isn't as fun as this commercial: