WTF???? Focus Group To Name Your Child??

My wife was watching "Pregnant in Heels" for the first time (last time for me) and some couple used a focus group to help them name their child. If they need a focus group to name your child, then you really, really ought not to be having a baby. And when they came up with the name (which was really a stupid name), they said it represented their "brand" (last name). Again, some people should never have a child.